Cutting costs, creating value, and improving service levels are formidable challenges in a climate of supply chain disruption, inflation, and business model reinvention. And these challenges are only compounded by the complexity of CPG operations themselves — made up of multiple processes siloed across different systems, departments and teams, from the back office to supply chain and customer service. Using the Celonis platform, CPG brands are finally breaking out of survival mode and building for the future. Armed with actionable insights across their operations, they’re primed for any future disruptions, and can exploit every opportunity to cut costs, boost sales and provide a differentiated customer experience.